Mobile Marketing Stats

Mobile Marketing Stat of the Day: April 20, 2014

Mobile Marketing Stat of the Day Last week, Forrester Research released a study of 31,719 adult users of smartphones in the United States. When users were asked how often they access the Internet via their smartphone, 58% reported several times each day, while 21% said at least once a day, 12% said weekly, 3% said […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.

Mobile Marketing Stat of the Day: April 8, 2014

According to a study by comScore, Instagram users in the U.S. spend 98% of time on the social network via mobile which, of course, is to be expected, given that Instagram was designed to be accessed only via mobile (and only later became accessible via the web on computers). But, what’s more surprising is that […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.

Mobile Marketing Stat of the Day: April 4, 2014

Mobile Marketing Stat of the Day Mobile devices now account for 53% of Facebook’s ad revenue (as of the 4th quarter of 2013). That’s compared to 23% in the 4th quarter of 2012. Source: Facebook – http://investor.fb.com/results.cfm Mobile devices don’t just account for ad revenue. They also account for sales of books, products, services, and […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.

Mobile Marketing Stat of the Day: April 2, 2014

Mobile Marketing Stat of the Day Smartphones have penetrated 60% of the market for phones worldwide. Source: eMarketer – http://www.marketwatch.com/story/mobile-on-pace-to-surpass-desktop-paid-search-on-google-by-end-of-2015-2014-03-19 With smartphones starting to dominate telecommunications, Internet access, and email access, it’s time to consider optimizing your website for mobile access, designing your email for mobile media, implementing text messaging marketing, and creating a mobile […]

About John Kremer

John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.