Mobile Marketing Stat of the Day
Smartphones have penetrated 60% of the market for phones worldwide.
Source: eMarketer – http://www.marketwatch.com/story/mobile-on-pace-to-surpass-desktop-paid-search-on-google-by-end-of-2015-2014-03-19
With smartphones starting to dominate telecommunications, Internet access, and email access, it’s time to consider optimizing your website for mobile access, designing your email for mobile media, implementing text messaging marketing, and creating a mobile app that will actually be used.
About John Kremer
John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.