search engine optimization

Book Marketing Success Podcast: Jason Barnard, the Brand SERP Guy

In an interview with John Kremer of the Book Marketing Success Podcast, Jason Barnard, The Brand SERP Guy, talks about search engine result pages and knowledge panels. Jason Barnard is author of The Fundamentals of Brand SERPs for Business: Google Is Your New Business Card and It Is Up to You to Optimize Yours. Brand […]

Dr. Mani: Top SEO Tips for 2017

Here is a great little excerpt from Dr. Mani Sivasubramanian’s new blog post What’s New in SEO Strategy in 2017 and Beyond (with a little editing on my part). Guest Blogging It’s far easier to reach out to smaller blogs of good quality—ones that will, over time, grow bigger because they have what it takes to […]

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Improve Your Google Rankings in Less Than a Week

How to Improve Your Google Rankings Fast: 9 Steps to Rank Higher Using Analytics #SEO Click To Tweet SEO is slow. It can take years to build up the authority of a domain and the page rankings. Search engine optimization is the slowest form of marketing. It really is. But there’s one big shortcut. Check […]

Book Marketing Q&A: Search Engine Optimization

Book Author Question Our book review website is way down in the search engine rankings for key terms such as “book review,” “get book reviews,” and “reviews of books.” I can’t even find us under those — must be way, way down. John’s Book Marketing Answer After talking with the author, I found out that their website […]