Book Marketing Stories

Placing Your Book Covers into Incredible Settings

Using a neat little website (placeit.net), you can place your book covers (or other product images or website images) into interesting settings: presentation settings, mobile phones, computers, t-shirts, even fashionable videos. Check out these two images I created with PlaceIt.net. As you can see above, the image is free to use with no advertising. That […]

Pretty Pins Versus Effective Pins

The above image pinned by novelist Nora Roberts is a beautiful image, but you can’t read the words when you view the image in the Pinterest timeline. Yes, it is possible to read the words when the above image is shared on Facebook, Twitter, Google+, and Instagram. But not on Pinterest. And probably not on […]

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Facebook Has Made Some Big Changes – Will They Affect You?

Jeff Walker, the Product Launch King, recently produced a video asking a key question: Did Facebook Just Wreck Your Business? With Facebook now showing people friends and family posts but not business posts, your business on Facebook will have to involve paid ads. Note: You don’t own your social media assets: Facebook pages, YouTube videos, […]

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Seth Godin: Books Matter

Guest post by Seth Godin The shift is real and it’s forever (books by the numbers). Books and bookstores have been around for 500 years, and one thing the industry has improved is data gathering. By store, by genre, by format, by author — the data is there. Authors can ignore it in their quest […]