Book Marketing

Book Marketing Success Podcast #1: Ernie Zelinski and the AARP

Persistence Pays in Getting Great Publicity It took Ernie Zelinski 10 years, but he finally got the AARP (American Association of Retired People) to mention How to Retire Happy, Wild, and Free in their September 2014 issue of The AARP Bulletin. What made this difficult and special in the end is that the AARP is […]

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Mark Cuban: On the Importance of Reading

My wife hates that I read more than three hours almost every day, but it gives me a level of comfort and confidence in my business. — Mark Cuban, billionaire I love books! I love reading! How many hours a day do you read books? Let us know in the comments below. My wife hates […]

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Stephen Kellogg: On Climbing Ladders

It’s better to be at the bottom of the ladder you want to climb than at the top of the one you don’t. — Stephen Kellogg, singer and songwriter Be clear on your goals. Then start acting. Don’t do it the other way around or you will end up someplace you really don’t want to […]

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Christine Kloser: Write from Your Spirit

If you can write your message like this (from Christine Kloser), you can sell a lot of books (or, in her case, her Transformational Author Summit). There’s a call echoing around the world. I hear it in my backyard. I hear it in the voices of friends, clients, and colleagues across the world. I hear […]