Internet Marketing
Internet marketing and social media marketing tips, ideas, resources, and success stories.
Social Media Tips: Instagram
On this page I’ll be sharing various tips on how to use Instagram to build an audience and sell more books. First, some Instagram stats: Big businesses are spending hundreds of million of dollars per year on Instagram advertising. 65% of top performing Instagram posts are featured products (that means buyer traffic). 200 millions Instagrammers […]
Joe Bovino: Hosting a Book Launch Party
Guest post by Joe Bovino, author of Field Guide to Chicks of the United States It was now or never. My business partner and I had decided to throw a festive party at a swanky hotel bar in West Hollywood, CA to celebrate the launch of my first book, Field Guide to Chicks of the United States, […]
A Huffington Post Story: Relationships Matter
An old friend of mine, Willy Mathes, recently had a wonderful bit of writing success. Willy’s been a freelance book editor and writing coach for 17 years. One of his clients, Judy Warren, began blogging for Huffington Post last July. Not long ago, she also started practicing Transcendental Meditation (TM), something Willy had been doing […]
Google Search Rankings: A Case History
For the past two months, while working for an author client, I’ve been designing and promoting a website on how wind turbines kill birds. The website, BirdsandBlades.com, promotes John Graves’s book, Broken Wing: Birds, Blades and Broken Promises. With two months of work, here are the results for Google searches (using an incognito search): #1, #2, […]