Writing and Creating Books

Lisa Copen: Collecting Testimonials and Blurbs

Seven years ago, Lisa Copen shared the following advice on getting testimonials with members of The Book Marketing Network. I thought her advice was worth repeating. When collecting your testimonials or blurbs for your book, make sure to not have all of them be from experts. Yes, a well-known celebrity can add a bit of […]

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Werner Herzog: Advice on Creating Great Content

The following pieces of advice from director, screenwriter, and actor Werner Herzog are featured on the back cover of this book: Werner Herzog: A Guide for the Perplexed: Conversations with Paul Cronin. Always take the initiative. There is nothing wrong with spending a night in jail if it means getting the shot you need. Send out […]

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The 12 Commandments of Success by W Randall Jones

Here are W. Randall Jones’s 12 Commandments of Wealth. They are really 12 rules for success. They are worth paying attention to as you write and market your books. Note: The comments after the bolded commandments are mine (John Kremer). 1. Never seek money for money’s sake. — If you are writing and marketing your books […]

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Q&A: When Is a Book Well-Written and Publishable?

This evening I answered the following book publishing question on Quora. I figured I’d share my answer here as well. Question Publishers: What tips you off that a book is well written or publishable? I’m asking this question because I’m about to send my manuscript to literary agents, as well to companies that accept slush. I’ve been […]