Book Marketing Stories

Neil Gaiman: Librarians Can Do Magic

Neil Gaiman: The Magic of Librarians

Google can bring you back 100,000 answers. A librarian can bring you back the right one. — Neil Gaiman Librarians are greater than Google! Google can bring you back 100,000 answers. A librarian can bring you back the right one. — Neil Gaiman Click To Tweet Neil Gaiman: Librarians are greater than Google! #librarians #Google […]

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Book Marketing Tips from the fans of Oprah

Book Marketing Tips from Oprah Fans

Here are a few book marketing tips from the readers of Oprah Magazine (May 2015). We cannot change the direction of the wind, but we sure can change the direction of our sails. — Michelle Lorusso John’s Book Marketing Tip: We can’t control the outside influences that might affect how and when we market our books, […]

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Mobile Traffic

Mobile Marketing in 2015 and Beyond

Video will only be getting hotter this year, especially on mobile. And, if your website isn’t mobile friendly, you will lose visitors and sales. And, finally, if you aren’t using other mobile tools (apps, push notifications, etc.), you will be missing a lot of new opportunities. Yup, it’s the year of mobile marketing! Shop.com’s mobile […]

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Video Marketing in 2015 and Beyond

Video marketing will be hot in 2015 and beyond. Here are a few signs of a new year of video marketing: Twitter, the network of 140-character posts, is promoting video in a big way. At the end of 2014, they bought video ad network LiveRail as well as the SnappyTV video player. Socialbakers, an analytics […]

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