Author Tips
What Book Authors Need to Know about Marketing on Instagram
Guest post by Kayleigh Alexandra It can be difficult for authors to get their work seen by publishers or agent. In a competitive industry such as writing, getting yourself heard above the noise is a struggle. But with a strong social presence, it’s possible to grow your following online and carve out a path and […]
Indie Publisher with 4 New York Times Bestsellers Simultaneously
Check out the accomplishment of Sourcebooks Trade: 4 simultaneous New York Times bestselling books! That’s something few publishers accomplish and, as far as I know, Sourcebooks is the first indie publisher to have four bestsellers at the same time in four different categories: middle grade non-fiction, children’s picture book, nonfiction hardcover, and fiction hardcover. The Complete Cookbook […]
Book Marketing Tip: The Best Happy Hour
It’s time to give up your old happy hour of drinking and snacking after work. If you want to sell more books, you need to start a new Happy Hour—an hour in the morning or early afternoon where you pick up the phone and call people who could make a difference in marketing your books: […]
Book Marketing Psychology: 5 Powerful Principles of Human Behavior
Guest Post by Ross Kimbarovsky Successful book marketers know that the key difference between strong and weak book marketing lies in understanding how people behave and why they behave in certain ways. Great book marketing doesn’t happen by chance. Fortunately, human behavior falls into a series of predictable actions and those actions are defined by well-established principles. Marketing […]