Derek Murphy, author of Shearwater, book one of the Ocean Depths mermaid series, has done some wonderful stuff in promoting his book launch this past week. Here’s a little of what he has to say about his launch (on his Urban Epics blog): I just published Part One of my first novel Shearwater – an epic YA […]
In its June 2007 issue, Promo magazine featured Andy Sernovitz’s Word of Mouth Marketing: How Smart Companies Get People Talking. As CEO of the Word of Mouth Marketing Association, Sernovitz excerpted the association’s manifesto. Here it is: Happy customers are your best advertising. Make people happy. Word of Mouth Marketing: Happy customers are your best advertising. Make […]
Last summer BuzzSumo and Moz combined their knowledge and data to analyze the shares and links of more than one million blog posts. They uncovered some key points on how you should be blogging if you want more shares or links (and, thus, more traffic to your website). Here are a few of their top […]