Speaking

John Kremer, author of 1001 Ways to Market Your Books

John Kremer on Developing a Book Marketing Strategy

In the following half-hour video, Norwood Holland of the Mid-Atlantic Book Publishers Association interviewed John Kremer on Developing a Book Marketing Strategy. There are some great book marketing tips including in this short video. 23

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Jeff Davidson: Make the Most of Your Speeches

Guest post by Jeff Davidson Every time you speak to a group, regardless of who did the booking, you have the opportunity to create an audio CD (and/or perhaps a DVD) simply by bringing your own equipment. There are five good reasons why it’s worth recording yourself as often as possible: Here are five good […]

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Publicity Tip: Six Ways to Speak in Sound Bites

The following article is adapted from an email I received today from Steve Harrison. How do editors, writers, and producers decide who they will interview? Obviously they want someone who knows what he or she is talking about, but they also want people who know how to provide succinct answers, people who know how to […]

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Jeff Davidson: Leveraging Your Book Talks and Author Appearances

After booking a speaking engagement it makes sense for authors to consider, “What are the other revenue opportunities with this client?” For example, would the meeting planner be interested in ordering books for all the participants? Are they having a board of directors meeting the night or morning before where you could lead a round-table […]