Here are a few key statistics on how Pinterest users interact with Pinterest and other users. There are some great insights here on how you can make better use of Pinterest.
Pinterest hit 10 million U.S. unique visitors per month faster than any other independent site in history.
80% of pins are repins of other user’s pins.
Users spend an average of 16 minutes on Pinterest per visit.
80% of Pinterest users are women.
Pinterest pins with prices get 36% more likes than pins without.
Pinterest users spend 70% more money than visitors referred to a site from non-social channels.
Food-related content is the #1 category of interest to Pinterest users with 57% engagement.
30% of Facebook users have participated in contests or promotions while only 9% of Pinterest users have.
Pinterest users are far more likely to associate with a brand or company than Facebook users (43% to 24%).
Pinterest engagement with brands is 15% via the brand’s boards and 85% via other users’ pins.
Do you want to know more on how to use Pinterest to drive traffic to any page on the Internet? To drive traffic that is viral, targeted, and ready to buy?
About John Kremer
John Kremer is author of 1001 Ways to Market Your Books, the Relationships Matter Marketing program, and many other books and reports on book marketing, Internet marketing, social media, and book publicity. -- John Kremer on Book Marketing.
Pingback: Pinterest Infographic: How Users Interact on Pinterest | Infographic A Day
Amazing how my White Death-The Blizzard of ’77 book sales spiked after my interview with you about back cover excerpts and page numbers plus the positive effect of sales on male readers when plenty of pictures are included in the book.
Beware of snowflakes!
Glad, Erno, that book sales spiked. I will have to revisit that post and repin it.
Pingback: John Kremer's Freebie of the Day: How to Use Pinterest | Book Marketing Bestsellers
Pingback: Book Marketing Tip of the Week: 22 February 2013 | Book Marketing Bestsellers