Here are a few key statistics on how Pinterest users interact with Pinterest and other users. There are some great insights here on how you can make better use of Pinterest.
Pinterest hit 10 million U.S. unique visitors per month faster than any other independent site in history.
80% of pins are repins of other user’s pins.
Users spend an average of 16 minutes on Pinterest per visit.
80% of Pinterest users are women.
Pinterest pins with prices get 36% more likes than pins without.
Pinterest users spend 70% more money than visitors referred to a site from non-social channels.
Food-related content is the #1 category of interest to Pinterest users with 57% engagement.
30% of Facebook users have participated in contests or promotions while only 9% of Pinterest users have.
Pinterest users are far more likely to associate with a brand or company than Facebook users (43% to 24%).
Pinterest engagement with brands is 15% via the brand’s boards and 85% via other users’ pins.
Do you want to know more on how to use Pinterest to drive traffic to any page on the Internet? To drive traffic that is viral, targeted, and ready to buy?