Book Marketing Stories
Banana Republic Business Advice: How to Grow a Company
Mel and Patricia Ziegler, founders of Banana Republic and authors of the new book, Wild Company: The Untold Story of Banana Republic, provide succinct advice on how to create, grow, and sustain a new company. Your customer is your best asset. Everything that’s successful is intensely personal. Always over-deliver. Creativity, chutzpah, and imagination work wonders […]
You Have Two Choices in Life: Stay Stuck or Face Your Fears
You have two choices in life. Cave into pressure. Stay stuck and allow life to continually overwhelm you. OR Step out into the big unknown world. Face your fears. And aim for a life with purpose. — Allison Maslan Too many authors choose the first option. Choose the second: Face your fears, step out into […]
Anais Nin on Dreams
Throw your dreams into space like a kite and you do not know what it will bring back, a new life, a new friend, a new love, a new country. — Anaїs Nin My advice: Throw your books out into the marketplace, carry out your book marketing plan, and you may be surprised by the new friends you will make and the great readers you […]
Social Media Tip: Pinterest Is Always Pinteresting
Pinterest is always pinteresting. Twitter is always tweetworthy. Facebook is always likeable. And Google+ is always worth a plus. This means that Pinterest users always find Pinterest graphics more interesting than those focused on other social networks. This means that Twitter users retweet and favorite tweets about Twitter more readily than tweets about other social […]