Here are a few book marketing tips from the readers of Oprah Magazine (May 2015).
We cannot change the direction of the wind, but we sure can change the direction of our sails. — Michelle Lorusso
John’s Book Marketing Tip: We can’t control the outside influences that might affect how and when we market our books, but we can control how we work with those influences. And we control what we do to market our books.
Risk is part of life, work, and love. If you leap, a net will appear. — Barbara Talisman
John’s Book Marketing Tip: You should never worry about taking a risk in marketing your book. Take the risk. Take the leap. You will be okay.
The harder you work, the luckier you get. — Neil Pleskovitch
John’s Book Marketing Tip: Luck has nothing to do with success in marketing your books. Only one thing matters: How hard you work. How consistent and passionate you are in promoting your books. Work hard. Play hard. Have fun. Sell more books.
Just because you’re handed a cactus doesn’t mean you have to sit on it. — Melissa Accadia
John’s Book Marketing Tip: Circumstances really don’t matter when you market your books. You don’t have to live with any limitations. Not if you are consistent. Not if you do something every day to market your books. Not if you build your own word-of-mouth network of loyal and vocal fans.
Why settle for crumbs when you can have the whole loaf? — Marisa Tigney
John’s Book Marketing Tip: You don’t have to settle for a few hundred book sales (that’s the average for all book authors). You don’t even have to settle for a few thousand book sales. Settle only for a 100,000 book sales. Or more. You deserve it. Now take the action to make it happen.